Artificial Intelligence in Marketing Market By Product Type (Software, Predictive Analytics Tools, CRM Platforms with AI, Content Generation Software, Customer Data Platforms, Managed Services, Training & Development), By Deployment Mode (Cloud-Based, On-Premises, Hybrid), By Technology (Machine Learning, Natural Language Processing, Deep Learning, Computer Vision, Speech Recognition, Context-Aware Computing), By Industry Vertical (Retail & eCommerce, Healthcare, Media & Entertainment, Telecommunications, Consumer Goods, Travel & Hospitality, Real Estate, IT & Software Services, Others), By Application (Customer Experience Personalization, Content Curation & Generation, Programmatic Advertising, Predictive Customer Behavior Analysis, Lead Scoring & Sales Forecasting, SEO & SEM Optimization, Others), Global Market Size, Segmental Analysis, Regional Overview, Company Share Analysis, Leading Company Profiles, and Market Forecast, 2025–2035

Table of Contents

1. Methodology & Report Coverage

1.1. Definition & Objective

1.2. Market Evaluation & forecast parameter

1.3. Research Methodology

1.4. Data Validation Sources

1.4.1. Secondary Research

1.4.2. Primary Research

2. Market Overview

3. Artificial Intelligence in Marketing Market: Market Dynamics

3.1. Executive Summary

3.2. Market Driving Factors

3.2.1. Growing demand for personalized customer experiences across digital platforms fuels AI-driven marketing adoption.

3.2.2. Expansion of e-commerce industry accelerates implementation of AI tools for customer engagement optimization.

3.2.3. Rapid advancements in machine learning algorithms boost predictive analytics capabilities for marketers worldwide.

3.3. Key industry pitfalls & challenges

3.3.1. High implementation costs of AI technologies limit adoption among small and medium businesses.

3.3.2. Limited awareness among traditional marketers restricts full utilization of AI-driven marketing capabilities.

3.3.3. Lack of skilled professionals hinders effective deployment and management of AI marketing tools.

3.4. Market Opportunities

3.4.1. Increased demand for AI-powered personalization tools offers significant growth potential across industries.

3.4.2. Expanding cloud computing services make AI-driven marketing tools more accessible to businesses worldwide.

3.4.3. Growing focus on customer experience enables the development of innovative AI marketing solutions.

3.5. Porter’s Five Forces Analysis

3.6. PESTLE Analysis

3.7. Regulatory landscape

3.8. Investment Landscape

3.9. ESG Scenario

3.10. Competitive landscape

3.10.1. Company Market Share

3.10.2. Market Positioning

3.10.3. Strategy framework

3.10.4. Recent Acquisitions & Mergers

4. Artificial Intelligence in Marketing Market, Offering Segment Analysis

4.1. Overview Dynamics

4.1.1. Market Revenue Share, By Offering, 2025 & 2035

4.1.2. Key Market Trends, Growth Factors, & Opportunities

4.2. Software

4.2.1. Market Size and Forecast, 2025-2035 (USD Billion)

4.3. Predictive Analytics Tools

4.3.1. Market Size and Forecast, 2025-2035 (USD Billion)

4.4. CRM Platforms with AI

4.4.1. Market Size and Forecast, 2025-2035 (USD Billion)

4.5. Content Generation Software

4.5.1. Market Size and Forecast, 2025-2035 (USD Billion)

4.6. Customer Data Platforms

4.6.1. Market Size and Forecast, 2025-2035 (USD Billion)

4.7. Professional Services

4.7.1. Market Size and Forecast, 2025-2035 (USD Billion)

4.8. Managed Services

4.8.1. Market Size and Forecast, 2025-2035 (USD Billion)

4.9. Training & Development

4.9.1. Market Size and Forecast, 2025-2035 (USD Billion)

5. Artificial Intelligence in Marketing Market, Deployment Mode Segment Analysis

5.1. Overview

5.1.1. Market Revenue Share, By Deployment Mode, 2025 & 2035

5.1.2. Key Market Trends, Growth Factors, & Opportunities

5.2. Cloud-Based

5.2.1. Market Size and Forecast, 2025-2035 (USD Billion)

5.3. On-Premises

5.3.1. Market Size and Forecast, 2025-2035 (USD Billion)

5.4. Hybrid

5.4.1. Market Size and Forecast, 2025-2035 (USD Billion)

6. Artificial Intelligence in Marketing Market, Technology Segment Analysis

6.1. Overview

6.1.1. Market Revenue Share, By Technology, 2025 & 2035

6.1.2. Key Market Trends, Growth Factors, & Opportunities

6.2. Machine Learning

6.2.1. Market Size and Forecast, 2025-2035 (USD Billion)

6.3. Natural Language Processing

6.3.1. Market Size and Forecast, 2025-2035 (USD Billion)

6.4. Deep Learning

6.4.1. Market Size and Forecast, 2025-2035 (USD Billion)

6.5. Computer Vision

6.5.1. Market Size and Forecast, 2025-2035 (USD Billion)

6.6. Speech Recognition

6.6.1. Market Size and Forecast, 2025-2035 (USD Billion)

6.7. Context-Aware Computing

6.7.1. Market Size and Forecast, 2025-2035 (USD Billion)

7. Artificial Intelligence in Marketing Market, Industry Vertical Segment Analysis

7.1. Overview

7.1.1. Market Revenue Share, By Industry Vertical, 2025 & 2035

7.1.2. Key Market Trends, Growth Factors, & Opportunities

7.2. Retail & eCommerce

7.2.1. Market Size and Forecast, 2025-2035 (USD Billion)

7.3. Healthcare

7.3.1. Market Size and Forecast, 2025-2035 (USD Billion)

7.4. Media & Entertainment

7.4.1. Market Size and Forecast, 2025-2035 (USD Billion)

7.5. Telecommunications

7.5.1. Market Size and Forecast, 2025-2035 (USD Billion)

7.6. Consumer Goods

7.6.1. Market Size and Forecast, 2025-2035 (USD Billion)

7.7. Travel & Hospitality

7.7.1. Market Size and Forecast, 2025-2035 (USD Billion)

7.8. Real Estate

7.8.1. Market Size and Forecast, 2025-2035 (USD Billion)

7.9. IT & Software Services

7.9.1. Market Size and Forecast, 2025-2035 (USD Billion)

7.10. Others

7.10.1. Market Size and Forecast, 2025-2035 (USD Billion)

8. Artificial Intelligence in Marketing Market, Application Segment Analysis

8.1. Overview

8.1.1. Market Revenue Share, By Application, 2025 & 2035

8.1.2. Key Market Trends, Growth Factors, & Opportunities

8.2. Customer Experience Personalization

8.2.1. Market Size and Forecast, 2025-2035 (USD Billion)

8.3. Content Curation & Generation

8.3.1. Market Size and Forecast, 2025-2035 (USD Billion)

8.4. Programmatic Advertising

8.4.1. Market Size and Forecast, 2025-2035 (USD Billion)

8.5. Predictive Customer Behavior Analysis

8.5.1. Market Size and Forecast, 2025-2035 (USD Billion)

8.6. Lead Scoring & Sales Forecasting

8.6.1. Market Size and Forecast, 2025-2035 (USD Billion)

8.7. SEO & SEM Optimization

8.7.1. Market Size and Forecast, 2025-2035 (USD Billion)

8.8. Others

8.8.1. Market Size and Forecast, 2025-2035 (USD Billion)

9. Artificial Intelligence in Marketing Market, Region Segment Analysis

9.1. Overview

9.1.1. Global Market Revenue Share, By Region, 2025 & 2035

9.1.2. Global Market Revenue, By Region, 2025-2035 (USD Billion)

9.2. North America

9.2.1. North America Market Revenue, By Country, 2025-2035 (USD Billion)

9.2.2. North America Market Revenue, By Offering, 2025-2035

9.2.3. North America Market Revenue, By Deployment Mode, 2025-2035

9.2.4. North America Market Revenue, By Technology, 2025-2035

9.2.5. North America Market Revenue, By Industry Vertical, 2025-2035

9.2.6. North America Market Revenue, By Application, 2025-2035

9.2.7. The U.S.

9.2.7.1. U.S. Market Revenue, By Offering, 2025-2035

9.2.7.2. U.S. Market Revenue, By Deployment Mode, 2025-2035

9.2.7.3. U.S. Market Revenue, By Technology, 2025-2035

9.2.7.4. U.S. Market Revenue, By Industry Vertical, 2025-2035

9.2.7.5. U.S. Market Revenue, By Application, 2025-2035

9.2.8. Canada

9.2.8.1. Canada Market Revenue, By Offering, 2025-2035

9.2.8.2. Canada Market Revenue, By Deployment Mode, 2025-2035

9.2.8.3. Canada Market Revenue, By Technology, 2025-2035

9.2.8.4. Canada Market Revenue, By Industry Vertical, 2025-2035

9.2.8.5. Canada Market Revenue, By Application, 2025-2035

9.3. Europe

9.3.1. Europe Market Revenue, By Country, 2025-2035 (USD Billion)

9.3.2. Europe Market Revenue, By Offering, 2025-2035

9.3.3. Europe Market Revenue, By Deployment Mode, 2025-2035

9.3.4. Europe Market Revenue, By Technology, 2025-2035

9.3.5. Europe Market Revenue, By Industry Vertical, 2025-2035

9.3.6. Europe Market Revenue, By Application, 2025-2035

9.3.7. Germany

9.3.7.1. Germany Market Revenue, By Offering, 2025-2035

9.3.7.2. Germany Market Revenue, By Deployment Mode, 2025-2035

9.3.7.3. Germany Market Revenue, By Technology, 2025-2035

9.3.7.4. Germany Market Revenue, By Industry Vertical, 2025-2035

9.3.7.5. Germany Market Revenue, By Application, 2025-2035

9.3.8. France

9.3.8.1. France Market Revenue, By Offering, 2025-2035

9.3.8.2. France Market Revenue, By Deployment Mode, 2025-2035

9.3.8.3. France Market Revenue, By Technology, 2025-2035

9.3.8.4. France Market Revenue, By Industry Vertical, 2025-2035

9.3.8.5. France Market Revenue, By Application, 2025-2035

9.3.9. U.K.

9.3.9.1. U.K. Market Revenue, By Offering, 2025-2035

9.3.9.2. U.K. Market Revenue, By Deployment Mode, 2025-2035

9.3.9.3. U.K. Market Revenue, By Technology, 2025-2035

9.3.9.4. U.K. Market Revenue, By Industry Vertical, 2025-2035

9.3.9.5. U.K. Market Revenue, By Application, 2025-2035

9.3.10. Italy

9.3.10.1. Italy Market Revenue, By Offering, 2025-2035

9.3.10.2. Italy Market Revenue, By Deployment Mode, 2025-2035

9.3.10.3. Italy Market Revenue, By Technology, 2025-2035

9.3.10.4. Italy Market Revenue, By Industry Vertical, 2025-2035

9.3.10.5. Italy Market Revenue, By Application, 2025-2035

9.3.11. Spain

9.3.11.1. Spain Market Revenue, By Offering, 2025-2035

9.3.11.2. Spain Market Revenue, By Deployment Mode, 2025-2035

9.3.11.3. Spain Market Revenue, By Technology, 2025-2035

9.3.11.4. Spain Market Revenue, By Industry Vertical, 2025-2035

9.3.11.5. Spain Market Revenue, By Application, 2025-2035

9.3.12. Rest of Europe

9.3.12.1. Rest of Europe Market Revenue, By Offering, 2025-2035

9.3.12.2. Rest of Europe Market Revenue, By Deployment Mode, 2025-2035

9.3.12.3. Rest of Europe Market Revenue, By Technology, 2025-2035

9.3.12.4. Rest of Europe Market Revenue, By Industry Vertical, 2025-2035

9.3.12.5. Rest of Europe Market Revenue, By Application, 2025-2035

9.4. Asia Pacific

9.4.1. Asia Pacific Market Revenue, By Country, 2025-2035 (USD Billion)

9.4.2. Asia Pacific Market Revenue, By Offering, 2025-2035

9.4.3. Asia Pacific Market Revenue, By Deployment Mode, 2025-2035

9.4.4. Asia Pacific Market Revenue, By Technology, 2025-2035

9.4.5. Asia Pacific Market Revenue, By Industry Vertical, 2025-2035

9.4.6. Asia Pacific Market Revenue, By Application, 2025-2035

9.4.7. China

9.4.7.1. China Market Revenue, By Offering, 2025-2035

9.4.7.2. China Market Revenue, By Deployment Mode, 2025-2035

9.4.7.3. China Market Revenue, By Technology, 2025-2035

9.4.7.4. China Market Revenue, By Industry Vertical, 2025-2035

9.4.7.5. China Market Revenue, By Application, 2025-2035

9.4.8. Japan

9.4.8.1. Japan Market Revenue, By Offering, 2025-2035

9.4.8.2. Japan Market Revenue, By Deployment Mode, 2025-2035

9.4.8.3. Japan Market Revenue, By Technology, 2025-2035

9.4.8.4. Japan Market Revenue, By Industry Vertical, 2025-2035

9.4.8.5. Japan Market Revenue, By Application, 2025-2035

9.4.9. India

9.4.9.1. India Market Revenue, By Offering, 2025-2035

9.4.9.2. India Market Revenue, By Deployment Mode, 2025-2035

9.4.9.3. India Market Revenue, By Technology, 2025-2035

9.4.9.4. India Market Revenue, By Industry Vertical, 2025-2035

9.4.9.5. India Market Revenue, By Application, 2025-2035

9.4.10. Australia

9.4.10.1. Australia Market Revenue, By Offering, 2025-2035

9.4.10.2. Australia Market Revenue, By Deployment Mode, 2025-2035

9.4.10.3. Australia Market Revenue, By Technology, 2025-2035

9.4.10.4. Australia Market Revenue, By Industry Vertical, 2025-2035

9.4.10.5. Australia Market Revenue, By Application, 2025-2035

9.4.11. South Korea

9.4.11.1. South Korea Market Revenue, By Offering, 2025-2035

9.4.11.2. South Korea Market Revenue, By Deployment Mode, 2025-2035

9.4.11.3. South Korea Market Revenue, By Technology, 2025-2035

9.4.11.4. South Korea Market Revenue, By Industry Vertical, 2025-2035

9.4.11.5. South Korea Market Revenue, By Application, 2025-2035

9.4.12. Singapore

9.4.12.1. Singapore Market Revenue, By Offering, 2025-2035

9.4.12.2. Singapore Market Revenue, By Deployment Mode, 2025-2035

9.4.12.3. Singapore Market Revenue, By Technology, 2025-2035

9.4.12.4. Singapore Market Revenue, By Industry Vertical, 2025-2035

9.4.12.5. Singapore Market Revenue, By Application, 2025-2035

9.4.13. Rest of Asia Pacific

9.4.13.1. Rest of Asia Pacific Market Revenue, By Offering, 2025-2035

9.4.13.2. Rest of Asia Pacific Market Revenue, By Deployment Mode, 2025-2035

9.4.13.3. Rest of Asia Pacific Market Revenue, By Technology, 2025-2035

9.4.13.4. Rest of Asia Pacific Market Revenue, By Industry Vertical, 2025-2035

9.4.13.5. Rest of Asia Pacific Market Revenue, By Application, 2025-2035

9.5. Latin America

9.5.1. Latin America Market Revenue, By Country, 2025-2035 (USD Billion)

9.5.2. Latin America Market Revenue, By Offering, 2025-2035

9.5.3. Latin America Market Revenue, By Deployment Mode, 2025-2035

9.5.4. Latin America Market Revenue, By Technology, 2025-2035

9.5.5. Latin America Market Revenue, By Industry Vertical, 2025-2035

9.5.6. Latin America Market Revenue, By Application, 2025-2035

9.5.7. Brazil

9.5.7.1. Brazil Market Revenue, By Offering, 2025-2035

9.5.7.2. Brazil Market Revenue, By Deployment Mode, 2025-2035

9.5.7.3. Brazil Market Revenue, By Technology, 2025-2035

9.5.7.4. Brazil Market Revenue, By Industry Vertical, 2025-2035

9.5.7.5. Brazil Market Revenue, By Application, 2025-2035

9.5.8. Argentina

9.5.8.1. Argentina Market Revenue, By Offering, 2025-2035

9.5.8.2. Argentina Market Revenue, By Deployment Mode, 2025-2035

9.5.8.3. Argentina Market Revenue, By Technology, 2025-2035

9.5.8.4. Argentina Market Revenue, By Industry Vertical, 2025-2035

9.5.8.5. Argentina Market Revenue, By Application, 2025-2035

9.5.9. Mexico

9.5.9.1. Mexico Market Revenue, By Offering, 2025-2035

9.5.9.2. Mexico Market Revenue, By Deployment Mode, 2025-2035

9.5.9.3. Mexico Market Revenue, By Technology, 2025-2035

9.5.9.4. Mexico Market Revenue, By Industry Vertical, 2025-2035

9.5.9.5. Mexico Market Revenue, By Application, 2025-2035

9.5.10. Rest of Latin America

9.5.10.1. Rest of Latin America Market Revenue, By Offering, 2025-2035

9.5.10.2. Rest of Latin America Revenue, By Deployment Mode, 2025-2035

9.5.10.3. Rest of Latin America Market Revenue, By Technology, 2025-2035

9.5.10.4. Rest of Latin America Market Revenue, By Industry Vertical, 2025-2035

9.5.10.5. Rest of Latin America Market Revenue, By Application, 2025-2035

9.6. MEA

9.6.1. MEA Market Revenue, By Country, 2025-2035 (USD Billion)

9.6.2. MEA Market Revenue, By Offering, 2025-2035

9.6.3. MEA Market Revenue, By Deployment Mode, 2025-2035

9.6.4. MEA Market Revenue, By Technology, 2025-2035

9.6.5. MEA Market Revenue, By Industry Vertical, 2025-2035

9.6.6. MEA Market Revenue, By Application, 2025-2035

9.6.7. GCC Countries

9.6.7.1. GCC Countries Market Revenue, By Offering, 2025-2035

9.6.7.2. GCC Countries Market Revenue, By Deployment Mode, 2025-2035

9.6.7.3. GCC Countries Market Revenue, By Technology, 2025-2035

9.6.7.4. GCC Countries Market Revenue, By Industry Vertical, 2025-2035

9.6.7.5. GCC Countries Market Revenue, By Application, 2025-2035

9.6.8. South Africa

9.6.8.1. South Africa Market Revenue, By Offering, 2025-2035

9.6.8.2. South Africa Market Revenue, By Deployment Mode, 2025-2035

9.6.8.3. South Africa Market Revenue, By Technology, 2025-2035

9.6.8.4. South Africa Market Revenue, By Industry Vertical, 2025-2035

9.6.8.5. South Africa Market Revenue, By Application, 2025-2035

9.6.9. Rest of Middle-East & Africa

9.6.9.1. Rest of Middle-East & Africa Market Revenue, By Offering, 2025-2035

9.6.9.2. Rest of Middle-East & Africa Market Revenue, By Deployment Mode, 2025-2035

9.6.9.3. Rest of Middle-East & Africa Market Revenue, By Technology, 2025-2035

9.6.9.4. Rest of Middle-East & Africa Market Revenue, By Industry Vertical, 2025-2035

9.6.9.5. Rest of Middle-East & Africa Market Revenue, By Application, 2025-2035

10. Company Profile

10.1. Google LLC

10.1.1. Business Overview

10.1.2. Financial Performance

10.1.3. Product/Service Offerings

10.1.4. Strategies & recent developments

10.1.5. SWOT Analysis

10.2. International Business Machines Corporation (IBM)

10.2.1. Business Overview

10.2.2. Financial Performance

10.2.3. Product/Service Offerings

10.2.4. Strategies & recent developments

10.2.5. SWOT Analysis

10.3. Microsoft Corporation

10.3.1. Business Overview

10.3.2. Financial Performance

10.3.3. Product/Service Offerings

10.3.4. Strategies & recent developments

10.3.5. SWOT Analysis

10.4. Salesforce, Inc.

10.4.1. Business Overview

10.4.2. Financial Performance

10.4.3. Product/Service Offerings

10.4.4. Strategies & recent developments

10.4.5. SWOT Analysis

10.5. Amazon Web Services, Inc. (AWS)

10.5.1. Business Overview

10.5.2. Financial Performance

10.5.3. Product/Service Offerings

10.5.4. Strategies & recent developments

10.5.5. SWOT Analysis

10.6. Meta Platforms, Inc.

10.6.1. Business Overview

10.6.2. Financial Performance

10.6.3. Product/Service Offerings

10.6.4. Strategies & recent developments

10.6.5. SWOT Analysis

10.7. Adobe Inc.

10.7.1. Business Overview

10.7.2. Financial Performance

10.7.3. Product/Service Offerings

10.7.4. Strategies & recent developments

10.7.5. SWOT Analysis

10.8. Oracle Corporation

10.8.1. Business Overview

10.8.2. Financial Performance

10.8.3. Product/Service Offerings

10.8.4. Strategies & recent developments

10.8.5. SWOT Analysis

10.9. SAP SE

10.9.1. Business Overview

10.9.2. Financial Performance

10.9.3. Product/Service Offerings

10.9.4. Strategies & recent developments

10.9.5. SWOT Analysis

10.10. NVIDIA Corporation

10.10.1. Business Overview

10.10.2. Financial Performance

10.10.3. Product/Service Offerings

10.10.4. Strategies & recent developments

10.10.5. SWOT Analysis

10.11. HubSpot, Inc.

10.11.1. Business Overview

10.11.2. Financial Performance

10.11.3. Product/Service Offerings

10.11.4. Strategies & recent developments

10.11.5. SWOT Analysis

10.12. CognitiveScale, Inc.

10.12.1. Business Overview

10.12.2. Financial Performance

10.12.3. Product/Service Offerings

10.12.4. Strategies & recent developments

10.12.5. SWOT Analysis

10.13. Quantcast Corporation

10.13.1. Business Overview

10.13.2. Financial Performance

10.13.3. Product/Service Offerings

10.13.4. Strategies & recent developments

10.13.5. SWOT Analysis

10.14. Acquia Inc.

10.14.1. Business Overview

10.14.2. Financial Performance

10.14.3. Product/Service Offerings

10.14.4. Strategies & recent developments

10.14.5. SWOT Analysis

10.15. InsideSales.com, Inc.

10.15.1. Business Overview

10.15.2. Financial Performance

10.15.3. Product/Service Offerings

10.15.4. Strategies & recent developments

10.15.5. SWOT Analysis