Veterinary Diagnostics Market By Product Type (Diagnostic Imaging Systems {X-ray, MRI, Ultrasound, CT Scan}, Clinical Chemistry Analyzers, Hematology Analyzers, Immunodiagnostic Systems, Molecular Diagnostic Systems, Consumables, and Reagents, Others), By Test Type (Blood Tests, Urine Tests, Fecal Tests, Genetic Tests, Others), By Animal Type (Companion Animals, Livestock, Equine Others, Others), By End-User (Veterinary Hospitals, Veterinary Clinics, Diagnostic Laboratories, Academic and Research Institutes), Global Market Size, Segmental analysis, Regional Overview, Company share analysis, Leading Company Profiles And Market Forecast, 2025 – 2035

Published Date: Dec 2024 | Report ID: MI1512 | 235 Pages

Industry Outlook

The Veterinary Diagnostics market accounted for USD 8.67 Billion in 2024 and is expected to reach USD 24.0 Billion by 2035, growing at a CAGR of around 9.7% between 2025 and 2035. The veterinary diagnostic market is a relatively new market dedicated to diagnosing different animal diseases through diagnostic apparatus and systems. It comprises diagnostic services involving laboratory and non-laboratory equipment, including point-of-care devices, imaging systems, and reagents used in diagnosing diseases in animals. Factors that have propelled market growth are the growing population of pets, the need for livestock disease control, and improving diagnostic tools.

Also, a common trend of exercising preventive measures in animal health and disease diagnosis leads to improved treatment yields and reduced vets’ charges all around. The market is also growing because of increasing knowledge of zoonotic diseases as well as the importance of early identification of animal diseases.

Report Scope:

ParameterDetails
Largest MarketNorth America
Fastest Growing MarketAsia Pacific
Base Year2024
Market Size in 2024USD 8.67 Billion
CAGR (2025-2035)9.7%
Forecast Years2025-2035
Historical Data2018-2024
Market Size in 2035USD 24.0 Billion
Countries CoveredU.S., Canada, Mexico, U.K., Germany, France, Italy, Spain, Switzerland, Sweden, Finland, Netherlands, Poland, Russia, China, India, Australia, Japan, South Korea, Singapore, Indonesia, Malaysia, Philippines, Brazil, Argentina, GCC Countries, and South Africa
What We CoverMarket growth drivers, restraints, opportunities, Porter’s five forces analysis, PESTLE analysis, value chain analysis, regulatory landscape, pricing analysis by segments and region, company market share analysis, and 10 companies with scope for including additional 15 companies upon request
Segments CoveredProduct Type, Test Type, Animal Type, End-User, and Region

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Market Dynamics

Rising Pet Ownership and Increasing Demand for Animal Healthcare Services Globally

The increased interest in pet adoption worldwide, let alone in the developing world, further fueled a need for veterinary services. Some more individuals see pets as part of the family, therefore the necessity of their proper care. As people become more emotionally and financially attached to their pets more and more, they will be able to pay for diagnosing services provided by vets. The latter is occasioned by the fact that the process of pet humanization equally influences the need for sophisticated diagnostic equipment and therapy. As such, veterinary clinics seek and put more money into advanced equipment that meets or surpasses these expectations.

The increased quantity of adopted pets is also associated with an improved understanding of the need for early disease intervention and regular examinations. Hence the usage of diagnostic services such as imaging services, blood tests, and genetic diagnostic services is on an upward trend. Such a change is anticipated to continue supporting the growth of the veterinary diagnostics market. Further, there is an opportunity in the livestock and other animal market instead of just the pets, which is a bonus.

Advancements in Diagnostic Technologies Leading to Enhanced Detection and Treatment Efficiency

The diagnostic techniques in the veterinary sciences are advancing at a breakneck pace, thus changing how diseases in animals are diagnosed and managed. There has been a dramatic enhancement in the efficiency and accuracy of tests and diagnoses with PCR-based tests, high-resolution imaging techniques, and enhanced biomarker assays. They help veterinarians diagnose diseases in their early stages and hence enhance the probability of curing them, as well as lower the costs of curing such diseases at an advanced stage.

Some of the advancements in the utilization of artificial intelligence, especially in the diagnostics of diseases, are also improving the accuracy to firm up complicated diseases. Self-testing devices that offer instant results are quickly rising in popularity thanks to the opportunity they offer to assess the results in remote regions. In addition, modern information technologies and systems allow effective treatment of the collected data and the use of cloud solutions for caring about patients. Over time, diagnostic tools increase their efficiency in treatment procedures, hence decreasing the incidences of error in managing animal health.

High Cost of Advanced Diagnostic Equipment Limiting Adoption in Developing Regions

The diagnostic techniques in the veterinary sciences are advancing at a breakneck pace, thus changing how diseases in animals are diagnosed and managed. There has been a dramatic enhancement in the efficiency and accuracy of tests and diagnoses with PCR-based tests, high-resolution imaging techniques, and enhanced biomarker assays. They help veterinarians diagnose diseases in their early stages and hence enhance the probability of curing them, as well as lower the costs of curing such diseases at an advanced stage.

Modern information technologies and systems allow effective treatment of the collected data and the use of cloud solutions for caring about patients. Over time, diagnostic tools increase their efficiency in treatment procedures, hence decreasing the incidences of error in managing animal health. All these advancements in technology not only improve the accuracy of the diagnostic tools but also the cost making their implementation widespread in most areas of veterinary practice.

Integration of Artificial Intelligence and Machine Learning for Better Diagnostic Accuracy

The incorporation of artificial intelligence, as well as machine learning, in veterinary diagnostics, is a new implication that can improve diagnostic results. This means that machines always have the opportunity to look at masses of data and provide clinicians with patterns and trends that cannot be seen clinically. This makes the diseases to be detected early enough, and this is a plus for the treatment of the animals. Machine learning results from new data sets can become better and refine testing accuracy over time.

It is most applicable in areas such as radiology and pathology, where virtual image recognition software can help physicians try and interpret X-rays and scans. To that end, AI also assists in alleviating the workload of veterinary personnel since routine diagnostic tasks are performed with ease. Additionally, these technologies can be incorporated into portable or point-of-care devices that can produce diagnostic results in real-time with results for pets as well as livestock.

Expansion of Veterinary Diagnostic Services in Emerging Markets Offering Growth Potential

The overcrowding of veterinary diagnostic services in rapidly developing markets is considered a major opportunity for such businesses. This has been occasioned by increases in the number of pets being kept, increasing livestock production, and improving standards of living in many developing regions. Such markets are gradually developing a consciousness of the relevance of early diagnosis for avoiding diseases and ensuring health among livestock for food security. Thus, there is a steady demand for informative, cost-friendly diagnostic procedures.

There is also an increase in expenditure on veterinary infrastructure and training, which is creating new opportunities for diagnostic service players. As a result, the global diagnostics industry is on the lookout for these developing markets to provide affordable diagnostic tools that fit into these markets. Furthermore, globalization and the higher frequency of zoonotic diseases in developing nations necessitate the improvement of the detection of such diseases and response to them.

Industry Experts Opinion

“Modern pet owner has a closer relationship with their pet than previous generations. They are dedicated to giving their pets the most high-quality care, and their approach to pet care is more proactive with younger generations more likely to insure their pets”

  • Alex Douzlet, CEO, Pumpkin.

“We launched our review of the veterinary sector last September because this is a critical market for the UK’s 16 million pet owners. The unprecedented response we received from the public and veterinary professionals shows the strength of feeling on this issue is high and why we were right to look into this.”

  • Sarah Cardell, CEO, Competition and Market Authority.

Segment Analysis

Based on product type, the Veterinary Diagnostics Market is divided into serving specific diagnostic purposes. Accurate disease detection in animals requires instruments and equipment such as blood analyzers, ultrasound machines, and even X-rays and MRI machines. In diagnostic tests such as immunoassays, PCR, serology, and other diagnostic tests, reagents and kits help offer the right set of chemicals needed for detecting diseases in animals. Products are growing more prominent, providing AI-based solutions and data-handling tools for a more effective diagnosis and improving veterinarians’ practices. However, items like test strips and single-use reagents are required for normal, basic diagnostic procedures repeatedly executed in laboratories.

 

Based on animal type, the Veterinary Diagnostics Market is segmented into small animal pets like dogs, cats, and exotic pets, which make the highest percentage because of increasing cases of people owning pets and the increased focus on early detection of diseases. Another subfield is livestock diagnostics due to demand in diagnostics of diseases, food safety, and the rising role of animals in agricultural states.

Veterinary diagnostics specializing in equine health of the horse represents increased demand for performance horses and their injury care, more so in competition and leisure. Finally, the other animal segment, comprising birds and small mammals, is expanding due to the increasing number of exotic animal owners who require better health checkups and disease diagnoses.

Regional Analysis

North America is leading the Veterinary Diagnostics Market. Such a region can be influenced by several factors, including high per capita pet ownership, well-developed personnel and medical care in the field of veterinary medicine, and a high level of concern for animal welfare. Among them, the United States and Canada have enormous demand for diagnostic services due to pet adoption and huge concern for animal health, especially in agriculture. Thus, market growth is stimulated by the fact that owners of pets in North America are increasingly preferring to use more sophisticated diagnostic procedures such as genetic tests and imaging.

The Asia-Pacific is the fastest-growing region in the Veterinary Diagnostics Market. The growth in demand for veterinary diagnostic services is highly prominent in countries such as China, India, and Japan. This is because the middle-income groups of the aforementioned countries are increasingly spending more money on pets, including diagnostic costs. Further, the increasing development of livestock sectors in Asia-Pacific that may be distributed to other sections of the globe, such as China and India, the discoveries of improved disease detection and monitoring, especially the zoonotic diseases and food security risks.

Competitive Landscape

Competitive Landscape of veterinary diagnostics market, several domestic and international firms provide a variety of diagnostic services. The veterinary diagnostics sector is led by Idexx Laboratories, Zoetis, and Heska because of their cutting-edge point-of-care technology, molecular testing, and diagnostic skills.

These companies employ their strong R&D capabilities to launch new goods like AI-driven diagnostic tools and automated systems. Partnerships, acquisitions, and collaborations are also the most common ways to expand product lines and enter new markets. To diversify the market, the newcomers focus on specialist fields like livestock diagnostics and internet platforms.

Veterinary Diagnostics Market, Company Shares Analysis, 2024

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Recent Developments:

  • In January 2024, IDEXX Laboratories, Inc. (NASDAQ: IDXX), a global leader in pet healthcare innovation, unveiled the IDEXX in Vue DxTM Cellular Analyzer. This revolutionary device is the first of its kind and can diagnose the most common cytologic abnormalities found in blood and ear samples.
  • In January 2024, Neogen Corporation introduced the SureKill Gel Bait Pro Applicator, the newest SureKill line of pest control solutions member.
  • In June 2023, Chembio Diagnostics, Inc., a front-runner in infectious disease point-of-care diagnostics, announced that it had received a Clinical Laboratory Improvement Amendments (CLIA) waiver for the DPP HIV-Syphilis System from the U.S. Food and Drug Administration (FDA).

Report Coverage:

By Product Type

  • Diagnostic Imaging Systems
    • X-ray
    • MRI
    • Ultrasound
    • CT scan
  • Clinical Chemistry Analyzers
  • Hematology Analyzers
  • Immunodiagnostic Systems
  • Molecular Diagnostic Systems
  • Consumables and Reagents
  • Others

By Test Type

  • Blood Tests
  • Urine Tests
  • Fecal Tests
  • Genetic Tests
  • Other

By Animal Type

  • Companion Animals
  • Livestock
  • Equine
  • Others

 By End-User

  • Veterinary Hospitals
  • Veterinary Clinics
  • Diagnostic Laboratories
  • Academic and Research Institutes

By Region

North America

  • U.S.
  • Canada

Europe

  • U.K.
  • France
  • Germany
  • Italy
  • Spain
  • Rest of Europe

Asia Pacific

  • China
  • Japan
  • India
  • Australia
  • South Korea
  • Singapore
  • Rest of Asia Pacific

Latin America

  • Brazil
  • Argentina
  • Mexico
  • Rest of Latin America

Middle East & Africa

  • GCC Countries
  • South Africa
  • Rest of the Middle East & Africa

List of Companies:

  • Idexx Laboratories, Inc.
  • Zoetis Inc.
  • Thermo Fisher Scientific, Inc.
  • Abaxis
  • Heska Corporation
  • VCA Inc.
  • Randox Laboratories Ltd.
  • Boehringer Ingelheim Animal Health
  • EIKEN Chemical Co., Ltd.
  • Virbac
  • Biomerieux SA
  • Elanco Animal Health
  • A. Menarini Diagnostics
  • Neogen Corporation
  • Agilent Technologies, Inc.
  • Charles River Laboratories
  • Bionote, Inc.
  • Dürr Dental AG

Frequently Asked Questions (FAQs)

The Veterinary Diagnostics market accounted for USD 8.67 Billion in 2024 and is expected to reach USD 24.0 Billion by 2035, growing at a CAGR of around 9.7% between 2025 and 2035.

Key growth opportunities in the veterinary diagnostics market include growing demand for point-of-care testing solutions in remote and rural areas, integration of artificial intelligence and machine learning for better diagnostic accuracy, and expansion of veterinary diagnostic services in emerging markets offering growth potential.

The largest segment in the veterinary diagnostics market is companion animals, driven by rising pet ownership and increased demand for preventive care. The fastest-growing segment is livestock diagnostics, fueled by the need for disease management, food safety, and growing awareness in emerging agricultural economies. This growth is particularly driven by concerns over zoonotic diseases and improving livestock health management practices globally.

The Asia-Pacific region is expected to make a notable contribution to the global veterinary diagnostics market. Rapid economic growth, increasing pet ownership, and expanding livestock industries in countries like China and India are driving demand. Additionally, rising awareness of animal health and the need for disease management in agriculture will accelerate market growth in the region.

Leading players in the global veterinary diagnostics market include Idexx Laboratories, Zoetis, and Heska Corporation, known for their innovative diagnostic solutions, such as point-of-care devices and molecular testing technologies. Other significant players like Boehringer Ingelheim, Virbac, and Thermo Fisher Scientific contribute through comprehensive product portfolios and advanced technologies for both companion animals and livestock.

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