Smart Pet Devices Market Size & Forecast 2025-2035
Published Date: Sep 2024 | Report ID: MI1083 | 215 Pages
Smart Pet Devices Market By Pet Type (Dogs, Cats, and Others), By Device (Smart Feeding Devices {Automatic Feeders, and Smart Bowls}, Health Monitoring Devices {Wearable Trackers, and Smart Litter Boxes}, Training Devices {Interactive Toys, and Remote Training Collars} Safety Devices { GPS Trackers, and Smart Cameras}, Home Automation { Smart Pet Doors, and Smart Treat Dispensers} Others), By Connectivity (Wi-Fi Enabled Devices, Bluetooth Devices, App-controlled Devices), By Functionality (Monitoring and Tracking, Feeding and Care, Training and Engagement, and Others), and By Distribution Channel (Online Channels, Pet Specialty Stores, Veterinary Clinics, and Direct Sales), Global Market Size, Segmental analysis, Regional Overview, Company share analysis, Leading Company Profiles And Market Forecast, 2025 – 2035
Industry Outlook
The Smart Pet Devices market accounted for USD 3.86 Billion in 2024 and is expected to reach USD 20.5 Billion by 2035, growing at a CAGR of around 16.4% between 2025 and 2035. The smart pet devices market comprises technologies aimed at improving pet care and tracking. This includes smart collars, auto-feeding systems, and health monitoring gadgets that help pet owners to properly feed their animals. Such devices can include Wi-Fi and Bluetooth to make it possible to access data in real-time using mobile application technologies. As people adopt pets, it follows that more solutions that depend on technology to optimize the interaction between pets and owners are needed. This market is expected to expand further due to improvements in connectivity through the IoT and increasing customer penchant for self-care of their pets.
Report Scope:
Parameter | Details |
---|---|
Largest Market | North America |
Fastest Growing Market | Europe |
Base Year | 2024 |
Market Size in 2024 | USD 3.86 Billion |
CAGR (2025-2035) | 16.4% |
Forecast Years | 2025-2035 |
Historical Data | 2018-2024 |
Market Size in 2035 | USD 20.5 Billion |
Countries Covered | U.S., Canada, Mexico, U.K., Germany, France, Italy, Spain, Switzerland, Sweden, Finland, Netherlands, Poland, Russia, China, India, Australia, Japan, South Korea, Singapore, Indonesia, Malaysia, Philippines, Brazil, Argentina, GCC Countries, and South Africa |
What We Cover | Market growth drivers, restraints, opportunities, Porter’s five forces analysis, PESTLE analysis, value chain analysis, regulatory landscape, pricing analysis by segments and region, company market share analysis, and 15 companies |
Segments Covered | Pet Type, Device, Connectivity, Functionality, Distribution Channel, and Region |
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Market Dynamics
Technological advancements to enhance the functionality of pet monitoring devices.
Several key factors drive the smart pet devices market, including increasing demand for pet safety, growth in IoT technology, and an increasing trend in pet ownership. As more people see pets as family members, they individually seek the ability to monitor the health and wellness of their pets. The proliferation of technology to help them track their pets' GPS coordinates and health with sensors and interactive cameras has significantly improved the capabilities of these devices. According to a 2023 report from the American Pet Products Association (APPA), nearly 70% of U.S. households own a pet, highlighting a significant market opportunity for innovative pet care solutions.
High initial costs deter some consumers from adopting smart devices.
One primary barrier in the smart pet technology market relates to price, as the cost to purchase smart pet products is steep and can act as a deterrent to a lot of potential buyers. While the functions and benefits of these smart care devices are visible to some pet owners, the price can create a hindrance for consumers. Even once the consumer spends money on these devices, the value for money, ongoing maintenance and subscription costs, and other fees can hinder adoption. Furthermore, some consumers may recognize smart pet technology as new and may also be hesitant to invest in a new technology. There is also a lack of understanding of the benefits of these devices for some consumers, which leads to reluctance to purchase devices even after the sale price is established.
Integration of AI for enhanced pet behavior analysis and monitoring.
The application of AI in the analysis and monitoring of pet behavior indicates a significant opportunity to target smart pet devices. Given access to sophisticated machine learning algorithms, smart pet devices provide pet owners with timely information on pet behaviors, health, and wellness which the owners could analyze for better decisions.
Some products may have additional offerings, such as activity tracking, mood states, and health monitoring appended to a wearable device or smart collar, which enhance the overall experience of a pet owner caring for their pet. Moreover, AI offers tailored training regimens and behavioral problem detection that allows for earlier corrective measures.
Industry Experts Opinion
“Dog wheelchairs, sometimes called carts, generally provide support when a dog is paralyzed or if their rear legs can't support them. Wheelchairs allow dogs to regain movement and prevent dogs from dragging their body when unable to stand and walk, which can cause injuries.”
- Dr. Mandi Blackwelder, DVM Certified Canine Rehabilitation Practitioner and owner of Healing Arts Animal Care Physical Therapy and Rehabilitation Clinic.
Segment Analysis
Based on the Devices, the market of Smart Pet Devices has been classified into Smart Feeding Devices, Health Monitoring Devices, Training Devices, Safety Devices, Home Automation, and Others. In the smart pet devices market, health monitoring devices hold the largest share. This segment consists of wearable devices that monitor pets’ health and smart litter boxes that fit into the higher interest shown by pet owners in their pets’ health status. This helps in raising the probability that possible health complications may be identified early, and it also gives pet owners a better view of their pets’ health. The increased pet population and the increasing culture of pet health also increase the demand for such solutions, making health monitoring devices the leading products.
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Based on the Connectivity, the market of Smart Pet Devices has been classified into Wi-Fi Enabled Devices, Bluetooth Devices, and App-controlled Devices. Wi-Fi-connected smart pet devices are the most dominant connectivity devices. Products like smart feeders and cameras let pet owners control pet feeding and even interact with them through captures of real-time videos together with mobile application access to feeder schedules. Integration with smart home systems is easy as networks are established to match home Wi-Fi systems, adding to the convenience of use. Wi-Fi-enabled devices are more dominant in this market due to innovation. The ability to provide remote management and exchange of data makes them indispensable to contemporary pet care.
Regional Analysis
The smart pet devices Market in North America continues its rapid development as pet owners increasingly embrace technology as an integral part of the ongoing health and well-being of their pets. Large established industry members and new startups are developing smart pet products with new advanced technology features. This technology has capabilities aimed at improving location, health, and safety for pets and creating enhanced convenience for pet parents and guardians.
The North American smart pet devices industry is well poised for growth as health and wellness awareness continues to increase, and emerging smart pet devices are being readily considered in urban and suburban communities as both pet owners and manufacturers welcome the new technology.
The smart pet devices market is experiencing significant growth in Europe, driven by the rising rate of pet ownership together with an increasing emphasis on their health and safety. Technology adoption is also high in key regions such as Western Europe and Northern Europe due to their high disposable incomes and savvy consumer base.
Competitive Landscape
The landscape of smart pet wearables is highly competitive and evolving. There are lots of opportunities for customers hoping to better monitor and care for their pets. Pet owners get available products such as Petcube's and Furbo's interactive cameras that connect owners with their pets remotely. The companies like Whistle and Tractive are selling GPS trackers with health trackers embedded into the technology. Companies like Litter-Robot and Animo are investigating narrower product offerings, namely automatic litter boxes and monitoring behavior.
Others, like Link AKC and PetSafe, combine activity-tracking devices with pet training techniques to enhance overall well-being. In summary, the market for smart pet wearables is dynamic, driven by ubiquitous technology and an interest in pets' health and safety.
Smart Pet Devices Market, Company Shares Analysis, 2024
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Recent Developments:
- In March 2024, the latest health monitor from FitBark was introduced, and it has sophisticated algorithms to find irregularities in the health and activity levels of dogs. The gadget makes recommendations for preventive care and uses machine learning to forecast health problems.
- In October 2023, the world's tiniest bark collar, the NanoBark Bark Collar for Small Dogs, was introduced by PetSafe. Like a smartwatch, the collar fits comfortably and serves as a helpful reminder to dogs not to bark at everything. It is perfect for use at home or on the go because it is made to resist spills and rough road travels.
Report Coverage:
By Pet Type
- Dogs
- Cats
- Others
By Device
- Smart Feeding Devices
- Automatic Feeders
- Smart Bowls
- Health Monitoring Devices
- Wearable Trackers
- Smart Litter Boxes
- Training Devices
- Interactive Toys
- Remote Training Collars
- Safety Devices
- GPS Trackers
- Smart Cameras
- Home Automation
- Smart Pet Doors
- Smart Treat Dispensers
- Others
By Connectivity
- Wi-Fi Enabled Devices
- Bluetooth Devices
- App-controlled Devices
By Functionality
- Monitoring and Tracking
- Feeding and Care
- Training and Engagement
- Others
By Distribution Channel
- Online channels
- Pet Specialty stores
- Veterinary clinics
- Direct sales
By Region
North America
- U.S.
- Canada
Europe
- U.K.
- France
- Germany
- Italy
- Spain
- Rest of Europe
Asia Pacific
- China
- Japan
- India
- Australia
- South Korea
- Singapore
- Rest of Asia Pacific
Latin America
- Brazil
- Argentina
- Mexico
- Rest of Latin America
Middle East & Africa
- GCC Countries
- South Africa
- Rest of Middle East & Africa
List of Companies:
- Petcube
- Furbo
- Whistle
- Link AKC
- PetSafe
- Tractive
- SpotOn
- Garmin
- iFetch
- Dogness
- Petronics
- Wopet
- Pawbo
- Litter-Robot
- Animo
Frequently Asked Questions (FAQs)
The Smart Pet Devices market accounted for USD 3.86 Billion in 2024 and is expected to reach USD 20.5 Billion by 2035, growing at a CAGR of around 16.4% between 2025 and 2035.
Key growth opportunities in the Smart Pet Devices market include the Integration of AI for enhanced pet behavior analysis and monitoring, smart pet toys with interactive learning features for dogs, and customization options for devices to suit individual pet behaviors and needs.
Device type is currently leading in the Smart Pet Devices Market due to Health Monitoring Devices. This segment includes wearable devices that track pets' health and smart litter boxes, reflecting the growing interest among pet owners in monitoring their pets' health status.
North America is expected to remain the dominant region due strong culture of pet companionship and significant disposable income among pet owners. Innovations in technology, such as pet cameras, GPS trackers, and health monitoring devices, are increasingly popular. Major players like Petcube and Furbo have established a solid presence, and there is a growing trend toward integrating smart home features with pet care devices.
The European market is also expanding, fueled by similar trends in pet ownership and technology adoption. Countries like the UK, Germany, and France are at the forefront, with consumers showing a keen interest in products that enhance pet care and safety.
Key operating players in the Smart Pet Devices market are Petcube, Furbo, Whistle, Link AKC, and PetSafe. Petcube, a leader in the smart pet device market, specializes in interactive cameras that allow pet owners to monitor and engage with their pets remotely. Their devices often feature two-way audio and video streaming, enabling users to see and talk to their pets in real time.
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