Published Date: May 2025 | Report ID: MI2741 | 220 Pages
The Latin America Smart Pet Collar Market accounted for USD 78.23 Million in 2024 and USD 86.22 Million in 2025 is expected to reach USD 227.73 Million by 2035, growing at a CAGR of around 10.2% between 2025 and 2035. Rising pet humanization, urbanization, and e-commerce growth are driving increased demand for smart pet collars in Latin America. The Latin American smart pet collar market is centered on high-end wearable technology for pets with GPS tracking, health monitoring, and behavioral training assistance features. The collars keep the owner connected with the pet, enhance their safety, and make their well-being easier to manage. The market is picking up pace with growing pet adoption, awareness of animal health, and pet humanization trends. Technological developments and the ease of use of smart devices are also pushing demand further. As more consumers view pets as family, the outlook for the industry remains good on the back of changing lifestyles and growing e-commerce channels.
“The rapid growth of the smart pet collar market in Latin America reflects increasing pet humanization and technological adoption. Our focus is on delivering innovative, affordable solutions that provide real-time health and location monitoring to empower pet owners with peace of mind.”
| Parameter | Details |
|---|---|
| Largest Market | Latin America |
| Fastest Growing Market | Latin America |
| Base Year | 2024 |
| Market Size in 2024 | USD 78.23 Million |
| CAGR (2025-2035) | 10.2% |
| Forecast Years | 2025-2035 |
| Historical Data | 2018-2024 |
| Market Size in 2035 | USD 227.73 Million |
| Countries Covered | Brazil, Argentina, Mexico, Chile, Colombia, Peru, Venezuela, Ecuador, Dominican Republic, Uruguay, and Others |
| What We Cover | Market growth drivers, restraints, opportunities, Porter’s five forces analysis, PESTLE analysis, value chain analysis, regulatory landscape, pricing analysis by segments and region, company market share analysis, and 10 companies. |
| Segments Covered | Pet Type, Technology, Application, Distribution Channel, and Country |
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The people are treating pets more like humans, the need for smart pet collars is increasing in Latin America. With pets treated as part of the family, owners are keen to obtain the latest devices that can protect their pets. Because of this attachment, customers are more inclined to pay for products that provide instant tracking of activity, whereabouts, and vital data. With a smart collar, owners can check on where their pets go and find illnesses before they get advanced.
A lot of young people and city dwellers are now forming strong bonds with their pets. Having a smart collar and using the mobile app is useful and convenient for pet owners. A new outlook on pet ownership has opened the market up to more advanced gadgets. Thus, companies are now designing fresh products to meet this need. The rise in pet activity trackers indicates that worldwide efforts to care for pets are increasing. Overall, the market is growing thanks to the increased humanization of pets.
There are more urban households, and more pet owners in Latin America are looking for GPS tracking and training features in pet collars. When more residents live in crowded cities, worries about pets start to dominate. Using GPS, pet owners can easily track where their pets are and avoid potential situations of loss or theft in towns and cities. The training section allows controlling your pet’s actions in tight spaces and tackles issues of barking or moving around outside the defined areas.
Being in a city often means people find their pets running out of space, so electronic collars are needed. Having a busy life in the city drives people to use technology to handle their pets more readily. Moreover, an increase in urban living boosts pet adoption, providing more customers for smart collars. Since more pets are living in cities, we need to find clever and technological solutions for their daily needs. Consequently, businesses are developing goods that meet the needs of people who live in cities with pets. This reason has led to stronger demands in the market and the creation of diverse products.
Many people in Latin America who do not have much money are finding it hard to purchase smart pet collars because they are expensive. Most of these products, which come with GPS and training capabilities, are not accessible to people who watch their spending. Because of this, the market penetrates less in areas where many people own pets and are concerned mostly with their health.
The fact that smart collars are seen as exclusive adds to their low demand. Without enough cheap financing and not much local production, this also explains why goods are costly. If these items cost too much, many people are hesitant to pay for them. Low prices are slowing down the health food industry, even as more people learn about the benefits of the products. Freeing electrons can be very expensive, making it a difficult issue for manufacturers. Selling phones at lower prices could help a company attract a larger group of customers. Making products more affordable by offering various tiers will aid in entering different income groups.
By partnering with one another, veterinary practices are helping introduce smart pet collars into health monitoring in Latin America. Smart collars are made more reliable and useful when their manufacturers form alliances with veterinary clinics and animal hospitals. With these partnerships, veterinarians can monitor pets remotely by checking their heart rate, internal temperature, and movements in real time. When clinical systems are integrated, both diagnoses and treatment choices become more accurate. Such efforts also give pet owners an understanding of why health checkups matter.
Consequently, smart collars are now valuable for preventing health problems and handling conditions such as diabetes. Getting a veterinarian’s approval encourages more people to adopt the product. When doctors and inventors team up, it leads to innovation aimed at healthcare, giving the market more possibilities. All things considered, integrating vets into wearables can greatly boost the industry’s development and allow it to stand out. overall
It is predicted that smart pet collars controlled by AI based on pet behavior and health in each country will be a growing trend in Latin America. Due to AI, information and observations in the collar are tailored for each pet according to its breed, area, temperature, and common pet ailments. With AI, pets can receive predictive alerts on health issues, their actions can be analyzed, and recommendations can be adjusted for their needs. When tech is matched to local situations, people are more interested in using it.
PETSCI’s innovation makes brands unique in the market and handles the problems felt by pet owners in the Middle East. In addition, with AI, veterinarians and researchers can recognize health problems in pets in certain regions. With improved access to AI technology, clever and effective collars will be available for Latin American pets. Using this process increases the number of people using the product and leads to their loyal use in the future. Overall, AI-powered collars are a major area for both increasing sales and promoting new technologies.
Based on the pet type, the Latin America Smart Pet Collar Market is classified into dogs, cats, birds, rabbits, and exotic pets. Many people in cities can appreciate the GPS tracking, fitness features, and geofencing available in smart collars for dogs. The market for cats is expanding due to owners caring more about collars that are streamlined and do not weigh much but still track their health. The practice of pet humanization is leading many owners to spend on innovative products for their pets. Even so, the cat niche is anticipated to grow even faster in the coming years as more cats are adopted within cities. Manufacturers are adding special features for pets to meet the individual needs of different types. In the Latin region, this division is essential for direct marketing and creating new products.
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Based on the application, the Latin America Smart Pet Collar Market is classified into tracking, training, monitoring, and managing safety. Attention to pets’ safety and a rise in GPS-enabled devices make tracking location for pets the market leader. Typically, city dwellers who own pets look for collars with tracking, as they notify them when pets go outside the preset area. Many dog owners are turning to applications and collars that train their dogs with vibration, noise, or slight adjustments. More individuals are focusing on their pets’ health, so the field is quickly adding features to track their heart rate, how active they are, and their body temperature. Many owners of pets who either age faster or are always falling ill use these applications. Many new apps are added to these devices, which makes using them much simpler and more enjoyable. Multifunctional collars are possible due to technology, which is attracting more people to use them.
The country of Brazil is in the lead in Latin America because it has many pets, and people are willing to spend money on them. Thanks to their love for pets, city millennials in Japan help create demand for the latest tracking and health monitoring devices for their furry friends. More people who own pets are choosing GPS and biometric collars now that their incomes and interest in pets are on the rise. More products are available now, thanks to the development of Petlove and Cobasi. Until pets are well-treated, I consider them my friends.
One reason for Mexico’s strong growth is the rise in pet ownership and more cities. More middle-class families are choosing to purchase products that protect their pets. Many people in Mexico City and Guadalajara are choosing smart dog collars with location and training capabilities. The rise in online shopping and additional retail places is helping more individuals try smart pet products. Because Mexico has a young population and more people are buying pets, it provides great opportunities for both international and nearby companies.
The smart pet collar market in Argentina is experiencing steady gains due to many pet owners. A boom in the economy and the rise of the middle class are making more people look for low-cost smart pet gadgets. Still, pet owners’ worry about costs makes it difficult, so companies are creating affordable models to attract them. Being aware of social media trends and things that are happening around the world is also fueling the growth of social media. Modern technologies in pet wearables are causing the pet care community, made up of vets and pet stores, to progress.
The use of smart pet collars in Chile is rising due to a rise in cities, increased pet ownership, and advancements in technology. City dwellers in Santiago are now turning to high-tech products to look after their pets. Because so many people in the country use the internet and make online shopping purchases, online sales of smart collars are growing. Devices that help monitor exercise and catch illnesses early are of interest to health-conscious people. In the coming years, more pet welfare regulations by the government are expected to boost the market.
There is a lot of competition in the Latin American market for pet collars, with both top brands from all over the world and new, innovative companies. Top firms in the market, including Tractive, Whistle Labs, Garmin, FitBark, and PetPace, provide GPS tracking, health checks, and activity-quantifying devices. Due to Tractive’s GPS and GSM technology, Latin Americans can now enjoy real-time location tracking and receive health alerts from their pets through an Austrian company. Devices from Whistle Labs, which is part of Mars Petcare, are used both by pet owners and veterinarians. With cooperation between Garmin and FitBark, pet movements can now be tracked along with human fitness.
PetPace is designed to monitor your pet’s health by picking up on any early signs of illness through collars. Scollar, KYON, and Invoxia are among the companies giving unique touches, for example, custom designs and the ability to monitor biometrics. Plus, reputable telecom firms and IoT leaders are joining the market, looking to provide smart collar manufacturers with connectivity options. With time and the market’s growth, top companies are purchasing startups to increase their products and technology offerings. To remain competitive, firms are differentiating their products, making battery life last longer, ensuring data is accurate, and making their devices easy to use.
Latin America Smart Pet Collar Market, Company Shares Analysis, 2024
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By Pet Type
By Technology
By Application
By Distribution Channel
By Region
Latin America
List of Companies:
The Latin America Smart Pet Collar Market accounted for USD 78.23 Million in 2024 and USD 86.22 Million in 2025 is expected to reach USD 227.73 Million by 2035, growing at a CAGR of around 10.2% between 2025 and 2035.
Key growth opportunities in the Latin America Smart Pet Collar market include growing veterinary partnerships to integrate smart collars into clinical health monitoring solutions, development of AI-powered collars tailored to local pet behavior and health profiles and expansion into untapped countries with increasing pet ownership and digital infrastructure.
GPS tracking is the largest segment, while health monitoring is the fastest-growing in the Latin America smart pet collar market.
Brazil will make a notable contribution to the Latin America smart pet collar market due to its large pet population and rising pet care spending.
Leading players in Latin America smart pet collar market include Tractive, Whistle Labs, Garmin, FitBark, PetPace, Scollar, and KYON.
The North America Smart Pet Collar Market accounted for USD 174.88 Million in 2024 and USD 193.42 Million in 2025 is expected to reach USD 529.72 Million by 2035, growing at a CAGR of around 10.6% between 2025 and 2035.
The Middle East & Africa Smart Pet Collar Market accounted for USD 46.02 Million in 2024 and USD 50.67 Million in 2025 is expected to reach USD 132.63 Million by 2035, growing at a CAGR of around 10.1% between 2025 and 2035.
The Europe Smart Pet Collar Market accounted for USD 115.05 Million in 2024 and USD 126.90 Million in 2025 is expected to reach USD 338.23 Million by 2035, growing at a CAGR of around 10.3% between 2025 and 2035.
The Asia Pacific Smart Pet Collar Market accounted for USD 128.86 Million in 2024 and USD 142.26 Million in 2025 is expected to reach USD 382.63 Million by 2035, growing at a CAGR of around 10.4% between 2025 and 2035.
The Smart Pet Collar Market accounted for USD 460.23 Million in 2024 and is expected to reach USD 1380.26 Million by 2035, growing at a CAGR of around 10.5% between 2025 and 2035.
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