Middle East & Africa Pet Blanket Market By Pet Type (Dogs, Cats, Small Animals, Others), Material (Fleece, Cotton, Polyester, Wool, Others), Usage (Indoor, Outdoor, Travel), Distribution Channel (Online, Offline), End-User (Individual Pet Owners, Pet Daycares and Boarding Facilities, Veterinary Clinics and Hospitals, Others), Global Market Size, Segmental analysis, Country Overview, Company share analysis, Leading Company Profiles And Market Forecast, 2025 – 2035

Published Date: May 2025 | Report ID: MI2775 | 218 Pages


Industry Outlook

The Middle East & Africa Pet Blanket market accounted for USD 75.9 Million in 2024 and USD 80.70 Million in 2025 is expected to reach USD 148.94 Million by 2035, growing at a CAGR of around 6.32% between 2025 and 2035. Rising indoor pet ownership, cultural affinity for cats, and growing pet e-commerce platforms are driving demand for personalized and comfortable pet blankets in MEA. The Middle East and Africa pet blanket market is influenced by the steady growth seen in the pet care industry, thanks to increased adoption and humanization of pets. Because pets are now considered family, people are demanding more comfortable products like pet blankets. With these blankets, pets get warmth, a feeling of security, and a special resting area designed for urban living. Because disposable income is going up and many cities have smaller homes, there is a demand for multi-purpose pet accessories that take up less room.

Most pet blankets here are made with materials that are breathable, lightweight, and simple to wash, fitting the climate. The number of cat owners can differ regionally, which steers the direction of product design and use patterns. Pet blankets are now more available to many because pet products are increasingly being sold through online stores. More focus on pet health and happiness is causing people to seek soft and comfy products for their pets. Despite being a small part of the market, pet blankets in the Middle East and Africa will likely expand in proportion to an overall rise in pet care spending.

Industry Experts Opinion

"Blankets can aid in reducing anxiety and providing comfort to dogs with medical conditions, but supervision is crucial to prevent chewing hazards."

  • Dr. McCullough, DVM

"Weighted blankets can help alleviate anxiety in pets by providing a calming effect, similar to pressure therapy used in humans."

  • Dr. Alison Birken, DVM, Veterinarian with expertise in small animal behaviour

Report Scope:

ParameterDetails
Largest MarketUAE
Fastest Growing MarketUAE
Base Year2024
Market Size in 2024USD 75.9 Million
CAGR (2025-2035)6.32%
Forecast Years2025-2035
Historical Data2018-2024
Market Size in 2035USD 148.94 Million
Countries CoveredTurkey, South Africa, Saudi Arabia, UAE, Egypt, Israel, Nigeria, Algeria, Kenya, Morocco, Rwanda, and Others
What We CoverMarket growth drivers, restraints, opportunities, Porter’s five forces analysis, PESTLE analysis, value chain analysis, regulatory landscape, pricing analysis by segments and region, company market share analysis, and 10 companies
Segments CoveredPet Type, Material, Usage, Distribution channel, End-user, and Country

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Market Dynamics

Rise in indoor pet ownership due to urban apartment living, increasing demand for pet comfort items like blankets.

One major reason for the growth of the Middle East and Africa pet blanket market is the rise in keeping pets indoors because of more cities and homes with apartment buildings. Because living space in Istanbul, Riyadh, Cape Town, and Dubai is limited, many people prefer pets such as cats and small dogs that are well adapted for indoor life. It’s common for these animals to need a peaceful blanket, a secure place to sit, and a convenient area to rest in a small living space. Air-conditioned or tiled areas make indoor pets more likely to need special cushioning, so soft beds, pads, and mats are important for them.

About 85% of pet owners in cities in South Africa do not have access to backyards and must look after their pets indoors, the PFMA study reveals. The Municipality of Dubai revealed that there are more domestic cats registered nowadays, and most are kept indoors, showing that owning an indoor pet is becoming more popular here. As more pets are kept inside, pet blankets are becoming more important in MEA since they help pets stay comfortable in their homes.

Cultural affinity toward cats in Islamic regions, boosting sales of cat-specific soft bedding and blankets

An important reason behind the growth in the Middle East and Africa pet blanket market is that cats hold great importance in Muslim traditions, leading to more demand for bedding and blankets meant for cats. In their tradition, cats are highly regarded for their cleanliness and are most often chosen as pets in Saudi Arabia, the UAE, and Turkey. Because of this acceptance, cat ownership is going up, with urban residents choosing cats for how independence and ease they are to keeping indoors.

Consequently, there is greater demand for soft blankets, offer warmth and are easy for cat parents to clean. Evidence from Istanbul University’s Faculty of Veterinary Medicine reveals that cats hold an impressive 60% share of all pets in urban Turkey. Moreover, the Saudi Ministry of Environment, Water, and Agriculture has noticed an ongoing growth in the number of cat registrations, which also shows an increase in the ownership of pets. Many buyers from Islamic areas in MEA are investing in comfort blankets for pets because of this cultural affinity with cats.

Hot climate conditions in many areas reduce the year-round need for warm blankets.

One of the main reasons the pet blanket market in the Middle East and Africa grows slowly is that these regions have mostly hot climates that make year-round use of blankets unnecessary. In many parts of Saudi Arabia, the UAE, and North Africa, it is too hot most of the year, making hooded sweaters uncomfortable to have on a pet to wear the whole time. In hot regions, some owners don’t like to cover their pets with blankets during the warm or sweltering months.

Because of this, blankets made from fleece or wool are less often bought because the climate in MEA does not suit them. That’s why the market grows only in colder areas or countries like South Africa and Turkey’s mountainous regions. Cooling mats and other airy bedding can make pet owners less likely to use blankets, too. Since demand for pet blankets varies by season, it holds back sustained growth in this sector across much of the Middle East and Africa.

Development of climate-adapted fabrics, like cooling fleece or breathable cotton blends.

A promising idea in the Middle East and Africa pet blanket market is creating fabrics that are cooling and breathable, such as cooling fleece and cotton blends. Because the region is usually hot and dry, using standard thick blankets year-round doesn’t make sense. Because there’s a gap in the market, more people try to invent materials that help sleep without creating too much warmth. Cooling fleece is known to wick away moisture and adjust a pet’s temperature, which helps pets living in houses with air conditioning or warmer temperatures. Also, when it’s warm outside, soft and breathable blends can improve your pet’s comfort.

Producers of local textiles have the chance to meet a rising interest among pet owners for pet beds that suit MEA temperatures while also being practical. More investment in advanced fabric development is coming from Turkish educational institutions and South African research centers in this field. Brands can use this chance to create products that meet the requirements of local climates, which helps them attract various customers and grow their market share.

Collaborations with veterinary clinics to promote orthopedic or calming blankets.

One significant chance for growth in the Middle East and Africa pet blanket market is teaming up with veterinary clinics to advertise orthopedic or calming blankets. Veterinarians are important in promoting and advising pet families on the most effective products that relieve and shorten their pets’ pain. If pets have joint problems, arthritis, or have just had surgery, using an orthopedic blanket can offer them support. For pets who get anxious, a blanket with pleasant textures or a soothing smell can calm them.

Veterinary clinics help manufacturers of pet blankets connect directly with pet owners, which gives them a reliable and trusted place among other pet care products. When pets are endorsed by a veterinarian, consumers become more likely to purchase these better-quality blankets. With a greater emphasis on veterinary care quality and pet health in Saudi Arabia, the UAE, and South Africa, working together helps teach pet owners about the added value of these products. As a result, there is now a market segment for this medical equipment, offering opportunities for fast growth for all involved.

Segment Analysis

Based on the product type, the Middle East & Africa Pet Blanket Market has been classified into Dogs, Cats, Small Animals, and Others. The cat segment leads the way in the Middle East and Africa pet blanket market. Because felines take less care and are well-suited to the apartment lifestyle, many people in Turkey and Saudi Arabia choose them as pets. Being recognized in Islamic culture, cats are popular in many countries throughout the Middle East and Africa.

 

Many people who live in apartments end up buying cat blankets because they prefer cats and look for comfortable, insulated, and washable items. Because the weather is cold in areas such as Turkey and South Africa, many pet owners ensure their cats stay safe and comfortable in warm environments. In addition, cats usually stick to the places you designate for them, so blankets are wise and appreciated. Leading innovation and sales in the region is mainly thanks to cats training easily with blankets and preferring warm, secure beds. 

Based on the product type, the Middle East & Africa Pet Blanket Market has been classified into Fleece, Cotton, Polyester, Wool, and Others.  Fleece is favored as a material by far, making up the biggest share in the Middle East and African pet blanket market. The mild climate of this region draws attention to cotton, thanks to its low cost, softness, and ability to keep us warm in most conditions.

Fleece helps you stay warm yet is light to wear, so it’s great for cooler places like Turkey and parts of South Africa, or inside your air-conditioned home in the UAE or Saudi Arabia. Pet owners often use fleece because it’s quick to clean, air dries fast, and does not get damp—important factors for places were keeping pets clean and dry is important. Fleece being kind to pets’ skin and fur is another reason cats and small dogs are drawn to it. Often, retailers add fleece blankets in many patterns and colors, making them more attractive and preferred by customers.

Regional Analysis

The pet blanket market in Turkey is expanding as more people in urban areas adopt pets. People really love cats, creating lots of interest in soft, cozy, and thermal blankets. The cold winters experienced by some parts of the country also contribute to strong sales. Affordable pet items can be found near you and fancy pet shops in cities such as Istanbul and Ankara now offer a wider variety of products. E-commerce is greatly contributing to making products accessible.

More people buying pets and enjoying pampering them is what drives the pet blanket market in South Africa. In cities, both middle-class and wealthy households are buying more comfort products for their dogs and cats. Because the climate changes throughout the country, blankets are useful all year round. Fleece and waterproof toys can be bought at pet stores and on the internet, where durability and ease of care are stressed. Imported products are challenged by local brands, which results in good prices for customers.

The Saudi pet blanket market is growing, boosted by people’s changing attitudes towards pets in big cities. More expats and young Saudis buying cats and small dogs have raised the need for pet comfort items. In such hot weather, using blankets that keep you cool is better than very warm ones. About 90% of consumer purchases are made online sense it is convenient and provides privacy.

Pets in the UAE are looked after well, driving the growth of the pet blanket segment due to high overall spending and a preference for luxury items. Thanks to the many expats and the trend of treating pets as family, more people now seek designer, top-quality and weather-suited pet blankets. You can also find fine pets and top accessories in Dubai and Abu Dhabi in both shops and online through renowned companies. Cooling and comfortable blankets are very popular because of the hot weather in the area.

Competitive Landscape

Both regional players and pet specialty stores are responsible for much of the business in the moderately fragmented Middle East and Africa pet blanket market. You can find blankets for pets and comfort products from Pet Arabia, Pets Plus, and Absolute Pets at their stores and online. Consumers in the UAE and South Africa often choose expensive, breathable, and climate-correct fabrics. Meanwhile, Turkey and Saudi Arabia are experiencing higher demand for pet blankets that are easy to afford because more people own pets in the cities.

Most businesses serving locally look at cost and customer preferences, while companies with a global perspective are challenged by adjusting to the area’s way of life and environment. E-commerce helps make competition stronger, giving smaller and mid-sized companies a chance to reach more customers. In this market, what makes one brand stand out from another is custom options, environmentally safe products, and stylish designs. Besides, pet boutiques and vet clinics with shops are now more common, making the competition more varied. As pet parents become closer to their pets, companies work harder on creating new products and recognizable brands. Overall, growth in the market is likely due to rising competition and changing preferences among buyers.

Middle East & Africa Pet Blanket Market, Company Shares Analysis, 2024

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Recent Developments:

  • In June 2024, Pawfect Pet Goods recently launched a new, user-friendly e-commerce platform designed to enhance the online shopping experience for pet owners. This platform offers a wide selection of high-quality pet supplies and accessories, including pet blankets, making it easier for customers across the Middle East and Africa to find and purchase trusted products.

Report Coverage:

By Pet Type

  • Dogs
  • Cats
  • Small Animals
  • Others

By Material

  • Fleece
  • Cotton
  • Polyester
  • Wool
  • Others

By Usage

  • Indoor
  • Outdoor
  • Travel

By Distribution channel

  • Online
  • Offline

By End-user

  • Individual Pet Owners
  • Pet Daycares and Boarding Facilities
  • Veterinary Clinics and Hospitals
  • Others

By Region

Middle East & Africa

  • Turkey
  • South Africa
  • Saudi Arabia
  • UAE
  • Egypt
  • Israel
  • Nigeria
  • Algeria
  • Kenya
  • Morocco
  • Rwanda
  • Oman
  • Qatar
  • Iran
  • Kuwait
  • Rest of Middle East & Africa

List of Companies:

  • Pet Arabia
  • Pets Plus
  • The Pet Shop
  • Creature Oasis
  • DKC Veterinary Clinic
  • Petzone
  • Petland Turkey
  • Pet Point Turkey
  • Animallife Turkey
  • Pawfect Pet Store
  • Pet Heaven
  • Absolute Pets
  • Mutt & Meow
  • Happy Tails Pet Boutique
  • Vetcare Africa

Frequently Asked Questions (FAQs)

The Middle East & Africa Pet Blanket market accounted for USD 75.9 Million in 2024 and USD 80.70 Million in 2025 is expected to reach USD 148.94 Million by 2035, growing at a CAGR of around 6.32% between 2025 and 2035.

Key growth opportunities in the Middle East & Africa Pet Blanket market include the Development of climate-adapted fabrics like cooling fleece or breathable cotton blends, customization services offering embroidered names or pet portraits on blankets, and collaborations with veterinary clinics to promote orthopedic or calming blankets.

In the Middle East & Africa (MEA) pet blanket market, the largest segment is dogs, while the fastest-growing segment is cats.

Turkey will make a notable contribution to the Middle East & Africa pet blanket market due to high pet ownership and growing urbanization.

Leading players in the Middle East & Africa pet blanket market include Pet Arabia, Pets Plus, Creature Oasis, Pawfect Pet Store, and Mutt & Meow.


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