Published Date: May 2025 | Report ID: MI2701 | 220 Pages
The Asia Pacific Pet Grooming Products Market accounted for USD 3.65 billion in 2024 and USD 3.93 billion in 2025 is expected to reach USD 8.18 billion by 2035, growing at a CAGR of around 7.61% between 2025 and 2035. Rising urban pet ownership, pet humanization, and social media influence are driving demand for specialized and premium grooming products in Asia Pacific. The Asia Pacific pet grooming products market consists of various goods, including shampoo, conditioners, brushes, clippers, etc., which serve as pet hygiene and care products. This market is booming owing to pet ownership, pet health and hygiene adoption, and pet humanization in such nations as China, India, Japan, and Australia. Urbanization, a widening middle-class population, and increasing e-commerce channels are accelerating product availability and demand. Consumers today are focusing on premium, organic, and multipurpose grooming solutions. There is also innovation within the market regarding product formulation and packaging, making the market capable of adequate expansion shortly.
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| Parameter | Details |
|---|---|
| Largest Market | Asia Pacific |
| Fastest Growing Market | Asia Pacific |
| Base Year | 2024 |
| Market Size in 2024 | USD 3.65 Billion |
| CAGR (2025-2035) | 7.61% |
| Forecast Years | 2025-2035 |
| Historical Data | 2018-2024 |
| Market Size in 2035 | USD 8.18 Billion |
| Countries Covered | China, Japan, India, Australia, South Korea, Singapore, Taiwan, Indonesia, Thailand, Malaysia, Philippines, Vietnam, and Others |
| What We Cover | Market growth drivers, restraints, opportunities, Porter’s five forces analysis, PESTLE analysis, value chain analysis, regulatory landscape, pricing analysis by segments and region, company market share analysis, and 10 companies. |
| Segments Covered | Product Type, Pet Type, Product Formulation, Distribution Channel, End-user, and Country. |
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Asian Pacific’s fast-paced urbanization is inciting a massive rise in pet ownership, specifically in cities and suburbs. As there are increasing numbers of people who prefer pets as pets, there is an increasing demand for specialized grooming solutions to serve a wide range of pet needs. Urban pet owners are in increasing demand for professional-grade pet grooming products to keep up the hygiene and appearance of their pets. This pattern is especially evident among busy professionals who would much rather have efficient, easy-to-use, and high-quality grooming tools for their pets.
In addition, the increase in apartment living has increased pet dependency for grooming, thus driving the need for at-home solutions. Niche grooming products like breed-specific shampoos, de-shedding tools, and conditioners are increasingly gaining traction, as pet owners are ready to spend on the best even for their pets’ grooming. As a result, the increased awareness regarding pet health and hygiene is also boosting the grooming products market for customized products. With the increasing trend in pet ownership, more consumers are demanding customized grooming solutions, and firms are moving towards innovation and product diversification to suit the urban consumers’ preferences.
Humanization of pets has become a dominant trend in the Asia Pacific region, with the tendency to see them as members of a family instead of animals. This change is strongly affecting pet care habits, with the other resultant effect being the encouragement of regular grooming habits of the humans in use. Pet owners now prefer to attend to their hygiene, looks, and general welfare, leading to increased demand for top-of-the-range grooming materials.
Premium quality shampoos, conditioners, grooming tools, and accessories are in demand to keep pets healthy and beautiful, while there is a trend toward organic, eco-friendly formulations. This trend is especially true in the use of urban middle- and high-income consumers who are prepared to invest in premium and specialized grooming solutions. The luxury grooming services are also fueled by the pet humanization trend, which also encourages top grooming products. Since pets are being treated like kids, grooming has transformed itself from a need to a fashion, which will continue the momentum for buying advanced, premium-class grooming products. As more people continue to use their pets as family, the market for superior grooming products for pets is destined for growth.
The Asia Pacific market is being highly influenced by high import taxes and duties on international pet grooming product brands, making them too expensive for the Asia Pacific market. A majority of the top products in the global grooming industry are heavily taxed, making them more costly to consumers at a local level. This price hike makes these high-quality products elusive for pet owners with low earnings, especially in emerging economies. Some pet owners, therefore, are going for alternatives that are locally produced, which may not provide the same standards of innovation or quality.
Expensive imports also put away mass adoption, particularly in price-sensitive nations such as India and Southeast Asia. This ultimately makes it difficult for companies to break into such markets or, even, be forced to revise their pricing strategies, which would imply their total revenue potential. Consequently, some of the international brands have been considering local partnerships with manufacturers to lower import costs and enhance their market competitiveness. Nevertheless, the high taxes and duties continue to pose a very high barrier, especially as increased numbers of premium pet grooming products enter the market. This element serves to demonstrate the need for strategic pricing and distribution initiatives to compete in the area.
The growing need for environmentally friendly and sustainable grooming solutions in the Asia Pacific pet care market is accelerated by a continuously expanding consumer base that is concerned about the environment. As sustainability emerges as a top priority, pet owners are looking for products for grooming that are in line with their eco-friendly values and therefore will prefer products that are made of natural ingredients and are biodegradable and nontoxic. This trend is most pronounced in the younger population of millennials and Gen Z, who are interested in spending on cruelty-free, vegan, and environmentally safe products for their pets. Packaging is also important, and consumers prefer products using recyclable, reusable, or compostable materials.
Companies are innovating by providing eco-conscious alternatives, like plant-based shampoos, organic conditioners, and sustainable grooming tools. This trend is also seen in increased sales of eco-friendly pet care brands as pet owners seek ways in which they can lower their footprint on the environment. These green products are gaining popularity due to the support of e-commerce platforms and are hence becoming easily available to a large group of people. Market pressures for the environment keep getting higher due to regulatory pressures on sustainability. Such demand for eco-friendly products is sure to grow in the future as the consciousness levels among consumers rise regarding the issues related to the environment.
The growth of the pet grooming products market in Asia Pacific is greatly fueled by the spread of organized retail and pet salons in booming urban areas within Asia Pacific. Since urbanization of cities such as Mumbai, Jakarta, and Manila is expanding, pet ownership too is increasing, leading to increased demands for grooming services and pet products. Organized retail chains and pet salons are rapidly expanding their operations in these urban areas and bringing with them a diverse grooming solution service, adapted to address the needs of the pets within the region. Such growth is additionally reinforced by the continued growth of the disposable income of middle-class families, who are now willing to spend on professional pet care services.
Pet salons are gaining popularity, which provides specialized grooming services such as cutting hair, nail trimming, and spa services for pets, which is triggering a need for top-grade grooming products. The e-commerce platforms are also taking center stage by enabling the availability of grooming products and services. The opening of more pet-centric retail outlets has increased the availability of grooming products, especially in previously underserved regions. This trend towards expansion is going to continue as the continued growth of urban pet ownership and the increasing number of consumers embracing the premium care practices mean more people are frequenting pet stores.
Based on the product type, the Asia Pacific Pet Grooming Products Market is classified into shampoos and conditioners, leading the market given their important role in pet grooming and hygiene. Brushes and combs also come soon after because they are broadly used for keeping pet fur clean and free of tangles or matting. Considering the technological advancements, clippers and trimmers have become popular, particularly in professional grooming salons, owing to being made efficient and user-friendly. In addition, flea and tick treatments are gaining in popularity as people become more worried about pet health and outdoor activities. Grooming wipes and sprays have also gained in popularity, especially for the convenience of carrying them on the move. The demand for grooming accessories, including grooming gloves and bath brushes, is increasing due to a variety of choices for pet owners. These segments will be driven by the rising demand for premium and specialty products, which would meet the growing health-conscious pet owner population in the region.
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Based on the pet type, the Asia Pacific Pet Grooming Products Market is classified into dogs, cats, and other pets (rabbits and birds). Dogs consumed the highest share because of their popularity and high frequency of grooming requirements. In cities where pampering of pets is common, dog owners usually put money into myriad grooming products such as shampoos, clippers, and brushes. The cat segment is experiencing constant growth, due to an increased number of adoptions, widespread availability of products specifically catering for cats, such as de-shedding tools and dry shampoos. Small animals like rabbits and guinea pigs, grooming products are a niche, but it is increasingly gaining traction among ardent pet owners. There is increasing demand for species-specific formulation and tools, a need that has made companies diversify. Pet humanization, together with increased awareness concerning pet health, is also making owners embrace regular grooming patterns for all pet types. This trend is augmented even further by the power of the pet care influencers and online pet care communities.
The pet grooming market in India is increasing at an astronomical rate due to the growing number of pet owners, especially in the urban regions. There is an increasing trend amongst pet owners in India, who are becoming increasingly conscious of the need for grooming, hence increasing the need for premium, specialized products. Increased disposable incomes have seen the consumers preferring better quality grooming products for their pets. Pet salons are also coming up in the major cities, hence the increasing demand for grooming needs. India’s rapidly changing e-commerce environment also makes it convenient to access international and local pet grooming brands, making the market even wider.
China is experiencing a pet care explosion in terms of increased urban pet ownership and expenditure for pets. Pet grooming products are picking up, especially in Tier 1 and Tier 2 cities. Given that pet care is turning out to be an important part of pet ownership, demand for grooming solutions such as shampoos, brushes, and de-shedding tools is also on the rise. Chinese pet lovers have also been evidencing a keen interest in high-quality, organic, and eco-friendly products. E-commerce, pet-oriented retail chains are increasing, making it easier to buy grooming products in the country.
Japan has a long history of being at the forefront of pet care, and pet ownership and grooming have been an integral part of the everyday lives of many pet owners. The country has a high need for sophisticated grooming products such as breed-specific shampoos and professional groomers' equipment. With a good culture of caring for their pets as family pets, Japanese consumers are becoming more interested in premium and eco-grooming alternatives. In addition, the demand for pet salons and grooming services is increasing and hence, this market is growing. Japan’s great retail and online sales channels also make pet grooming commodities easily available to a huge consumer population.
South Korea’s pet grooming market is growing very rapidly as a result of the humanization of pets and increasing incomes. There is increased pet owners’ involvement in their pets’ appearance and health, leading to increased pet grooming product and service expenditure. The increase in the number of pet salons and grooming centers is further increasing the demand for specialty products. The South Korean consumers also prefer high-quality, organic, and eco-friendly grooming products. With the increasing digital platforms and e-commerce, more pet grooming products are taking a more direct route to consumers around the country.
The Asia Pacific pet grooming products market's competitive landscape is highly fragmented, and we see a combination of regional players alongside global giants fighting for market share. There are key global companies that rule with large product repertoires and solid distribution, e.g., Mars Petcare, Nestlé Purina PetCare, and Spectrum Brands. Even regional leaders such as Unicharm Corporation and Pet Lovers Centre hold some positions because of their knowledge of the local market environment and loyalty of customers. Companies are spending on R&D to create innovative and natural, organic, and eco-friendly grooming products to fulfill increasing consumer requirements.
Brand collaborations, strategic acquisitions, and veterinary clinics and pet salon partnerships are common market strategies. E-commerce has emerged as an important battlefield upon which many players use digital platforms for expanded reach. Private-label brands are also making inroads, especially in price-based markets. Sustainability, convenience, and product differentiation continue to be the main competitive factors. On the whole, the market is dynamic and results from constant product innovation and changing consumer demands.
Asia Pacific Pet Grooming Products Market, Company Shares Analysis, 2024
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By Product Type
By Pet Type
By Product Formulation
By Distribution channel
By End-user
By Region
Asia Pacific
List of Companies:
The Asia Pacific Pet Grooming Products Market accounted for USD 3.65 Billion in 2024 and USD 3.93 Billion in 2025 is expected to reach USD 8.18 Billion by 2035, growing at a CAGR of around 7.61% between 2025 and 2035.
Key growth opportunities in the Asia Pacific Pet Grooming Products market include rising demand for eco-friendly, sustainable grooming solutions among environmentally conscious consumers, expansion of organized retail and pet salons in emerging Asia Pacific urban centers, and product customization trends offering breed-specific grooming solutions, attracting niche consumer segments.
Shampoos & conditioners are the largest segment, while shear & trimming tools are the fastest-growing in the Asia Pacific pet grooming market.
India will make a notable contribution to the Asia Pacific pet grooming market, driven by rising pet adoption and increasing spending on pet care.
Leading players in the Asia Pacific pet grooming market include Mars Petcare, Spectrum Brands, Petmate, and Colgate-Palmolive. Others are P&G, Hartz, Beaphar, Andis, Sentry Pet Care, and Oster, focusing on innovation and expanding distribution.
The Europe Pet Grooming Products market accounted for USD 4.08 Billion in 2024 and USD 4.38 Billion in 2025 is expected to reach USD 8.95 Billion by 2035, growing at a CAGR of around 7.40% between 2025 and 2035.
The Asia Pacific Pet Grooming Products Market accounted for USD 3.65 Billion in 2024 and USD 3.93 Billion in 2025 is expected to reach USD 8.18 Billion by 2035, growing at a CAGR of around 7.61% between 2025 and 2035.
The North America Pet Grooming Products Market accounted for USD 4.56 Billion in 2024 and USD 4.92 Billion in 2025 is expected to reach USD 10.54 Billion by 2035, growing at a CAGR of around 7.91% between 2025 and 2035.
Pet Grooming Products Market was estimated at USD 14.6 Billion in 2024 and is anticipated to grow to USD 33.35 Billion by 2035, witnessing a compound annual growth rate (CAGR) of 7.80% during the forecast period (2024-2035).
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